I remember in high school learning that Coca Cola’s brand was worth $1 billion. We were amazed that something you couldn’t hold in your hand could be worth that much. Oh, those were simpler times:
And the Brand Played On
I remember in high school learning that Coca Cola’s brand was worth $1 billion. We were amazed that something you couldn’t hold in your hand could be worth that much. Oh, those were simpler times:
