Enough with Drop

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Time for me to bellyache about one of those things that just gets on my nerves. I’m sort of like a younger Andy Rooney, except less dead.

It’s the word “drop”. For the past few years, it has been appearing more and more frequently as a substitute for the word “release”. In the old days, an album was “released” or maybe “hit the stores”. Now…….it’s “dropped”. It’s just another example of white culture “borrowing” something from black culture in an attempt to be cool, because although I haven’t studied the etymology of this thing, I believe “drop” was the parlance of the hip-hop or rap world when it came to music being released.

I never really mentioned how much this grinds my gears, but today I got my daily email from TechCrunch, and the top headline was:

In case you aren’t familiar with TechCrunch, it was founded by Michael Arrington, who is just about the farthest thing from hip-hop culture you might ever imagine (except for me, I suppose). Here’s Exhibit A:

My point is that there’s nothing wrong with the word “release.” When I hear the word “drop”, such as “Beyonce is about to drop her latest album”, all I can think of is someone driving to an enemy’s house, walking to their front lawn, and leaving a creamy turd on the grass. (Forgive me, I’m a troubled soul). But, honestly, that’s what the word “drop” does for me. What’s wrong with good old-fashioned “release”?

In fact, TechCrunch’s oh-so-hip appropriation of this word was confusing to me, because my initial reaction was not, “oh, sheesh, now even these guys are using it” but instead was “I guess Peleton withdrew their IPO due to market conditions.” And if they were doing so, the use of “drop” would make total sense, such as dropping a lawsuit or dropping a friend off at the airport.

OK. I feel better now. I’ll go back to work so we can drop an improved version of SlopeCharts.

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