That Not-So-Fresh Feeling

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I shorted Sprouts Farmers Market yesterday for a couple of reasons. First, these Whole Foods copycats, from what I can tell visiting their stores, are pretty second-rate. I do a lot of grocery shopping, and there’s no way I would buy at SFM instead of Whole Foods. Second, along the same lines as my Blackberry short the other day, I’m no longer afraid of stocks that have already been clobbered. Anyway, so far, so good………..

0701-SFM