Slope of Hope Blog Posts

Slope initially began as a blog, so this is where most of the website’s content resides. Here we have tens of thousands of posts dating back over a decade. These are listed in reverse chronological order. Click on any category icon below to see posts tagged with that particular subject, or click on a word in the category cloud on the right side of the screen for more specific choices.

What’s In a Name?

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This post is about reputation and its persistence………..especially if it’s a bad reputation. Companies have brands, and so do people. If you don’t think so, stop for a minute and consider the “Bill Cosby” brand. Five years ago, what kind of thoughts came about with that name? Oh, stuff like The Cosby Show, Jello-O Pudding Pops, Fat Albert, comedy, positive family role models, and so forth. How about now? Well, you can figure that out for yourself.

Likewise with the likes of Chipotle, which used to be the absolute darling of Wall Street until a very, very tiny little problem called e. coli showed up.

0203-CMG

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