Get Real!

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Remember the app “Get Real”? Maybe not.

See, it was a really hot thing back in 2022 for a few weeks, because it had an interesting twist: instead of encouraging people to share totally idealized and fake characterizations of their lives, it had people show themselves, when prompted, with whatever they were doing, and however they looked, at that particular moment.

For understandable reasons, this fad faded quickly (since people prefer the idealized fakery), and the app withered away. Weirdly, the company still managed to pawn itself off for over half a billion bucks a few days ago, which seems like an odd choice for the acquiring company.