Birkenstock came public less than a year ago. For a while, it was doing great, I suppose because of its well-established brand. Recently, however, it’s been falling apart. This is a good example of why one should avoid newer stocks without much price history. I strongly suspect most buyers of this stock had simply embraced the narrative that, “Hey, I like Birkenstocks! They’re comfy!” and left it at that.
![](https://slopeofhope.com/wp-content/uploads/2024/09/slopechart_BIRK-640x338.jpg)
![](https://i.imgur.com/wsd8oPW.jpeg)