Perhaps you’ve heard of the BeReal app. It was the hottest thing in the world a year ago. The idea, simply stated, was for you and your friends to show what they were doing at ANY given moment, no matter how unflattering (as opposed to the standard practice of posting stuff on social media which makes it look like we’re all living the life of the Kardashians). The app hit #1 for a while, but as people realize that they’d rather be deluded than real, the popularity has crumbled away.
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