I long-ago abandoned trying to make sense of Priceline’s popularity as a company. I’ve tried to use the service many times, and I wasn’t impressed, but that’s just one person’s experience. This stock lurches to lifetime highs on a near-constant basis.
Based on the latest break, I’d say it’s going to keep churning higher until it reaches a measured move of about $835. This is very similar to what happened last time.