I have added Deckers Outdoor Corporation to my ridiculously long list of open short positions.
I've always had a strange disposition to this stock, mainly because I heard once that Oprah was the one that popularized this company's main product, which are those fuzzy UGG boots that some people wear.
The image of Oprah wriggling her fat, sweaty feet into the once-fluffy interior of a pair of warm boots, smearing bacteria all over its squalid interior, is unsettling to me. For this reason alone, it's worth shorting.